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Friday, June 29 • 11:00am - 11:45am
BUILDING A FAN BASE THROUGH MOBILE MARKETING

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This session is a continuation of the first regarding Integrated Marketing.  Half of people inthe US have smartphones, and most of the interaction taking place with social media is happening on mobile phones.  Learn the role mobile sites and mobile apps can play in growing your fan base.


Speakers
SM

Sandy Martin

Sandy Martin is the Mobile Director for Schurz Communications, a nationwide, family-owned communications company with more than 20 local media properties that include newspapers, television and radio broadcasters. Sandy has over 10 years of local digital marketing experience and most recently served the last 2 years as a consultant for Borrell Associates to advise publishing companies how to grow mobile revenue. Sandy was on the forefront of... Read More →


Friday June 29, 2012 11:00am - 11:45am
ROOM 114

Attendees (18)